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This Privacy Policy describes how 7amlab.co (“the Site” or “we”) collects, uses, and discloses your personal information when you visit or make a purchase from the Site, as well as any other written, electronic, and oral communications with 7amlab and its representative parties (collectively, the “Services”). By using the Site, you consent to this Privacy Policy.
Information We Collect
When you visit the Site, we collect certain information about your device, including information about your web browser, IP address, time zone, operating system and some of the cookies that are installed on your device. We may also collect additional information if you contact us for customer support. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information”.
In addition, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers, email address, and phone number. We refer to this information as “Order Information.”
We collect Device Information using the following technologies:
When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.
How We Use Your Personal Information
We use your personal information to provide our services to you, which includes: offering products for sale, processing payments, shipping and fulfillment of your order, and keeping you up to date on your orders, new products, services, and offers.
Sharing Your Personal Information
We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you. For example, we use Shopify to power our online store--you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the Site -- you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
We useKlaviyo as our email address management and message sending service. Their service makes it possible for us to manage a database of email contacts, phone contacts or any other contact information to share information and send advertising-related communication. They may also collect data concerning the date and time when the message was viewed by the recipients, as well as when they interacted with it, such as by clicking on links included in the message. You can read more about Klaviyo's Privacy Policy here: https://www.klaviyo.com/privacy/policy
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
Behavioural Advertising
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by using the links below:
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/. Please also see our Cookie Policy below.
Do Not Track
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.
Your Rights
If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.
Additionally, if you are a European resident, we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.
Data Retention
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.
Changes
We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.
Contact Us
For more information about our privacy practices, if you have questions, please contact us by e-mail athello@7amlab.co